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Founded in 2003, Blue Casa is a home phone company founded on the principal of “treat our customers great and we’ll be rewarded with their business.”
The Blue Casa website was attractive but lacked any functionality and only provided information.
The site needed to be redesigned to allow for user interaction, sales, while still providing information to customers and prospective customers.
One year after launching the site has been very well received and the online order entry has been a smashing success. Online sales have accounted for approximately 5% of total sales for Blue Casa.